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* HiSoftware: Press Release
 
 

EastBay Media to utilize Hi-Caption to create synchronized captioning for multimedia broadcasts

Concord, NH March 3, 2003 – HiSoftware Company announced today that EastBay Media has selected Hi-Caption for the creation and management of synchronized captioning for multimedia broadcasts for the Naval Media Center‘s Navy NewsStand web portal (www.news.navy.mil). Through this agreement, Hi-Caption will be utilized for captioning Multimedia files for conformance to Section 508 Accessibility Standards, and organizational content quality standards.

Hi-Caption allows for fast efficient creation, editing, and testing of the captioning of Multimedia. The captioning file is stored in a SAMI and/or a SMIL file. SAMI is an acronym for Synchronized Accessible Media Interchange and SMIL is an acronym for Synchronized Multimedia Integration Language. The files are very similar to HTML, but are a different language. Hi-Caption supports creating captioning files for programs such as Windows® Media Player®, RealNetworks® RealOne® and Apple® QuickTime®. Just as you would rather use a web editor to create web files, this program allows you to easily create the formatted captioning file, without having to learn the code behind it.

"Captioning is a very important and sometimes overlooked component of accessible Web Development," said Robert B. Yonaitis, President and CEO of HiSoftware Company. "As more and more organizations turn to multimedia development as part of their standard Web offerings, the ability to easily create captioning is critical to the success of these projects. Captioning provides the ability to present organization in benefits not only the hearing impaired, but also those accessing the Internet from location or devices that may not be sound enabled. Captioning also provides countless benefits for language presentation"

“Prior to using Hi-Caption, the Navy NewsStand website offered just a text transcript for each video that was not synchronized with the media”, said Brad Pumphrey, President of EastBay Media. “Now that we are utilizing Hi-Caption, web producers can quickly and easily add synchronized captions to the media files allowing for an improved user experience and full Section 508 compliance. We are very happy with the results.”

HiSoftware’s content quality and accessibility solutions product line includes a combination of user-driven interactive desktop solutions that allow developers to test their content for conformance with standards, and server-side applications that provide managers with automated and remote testing. A scalable architecture provides a faster deployment time and lower cost of ownership for the solution set. Used together these solutions enable developers, testers and project teams to verify Web site accessibility in compliance with Section 508, as well as Custom corporate-content quality standards. More information about these applications is available from the HiSoftware Web site: http://www.hisoftware.com/access/index.html

EastBay Media joins a growing list of customers turning to HiSoftware Company for accessibility solutions, including but not limited to Microsoft Government, Mercury Interactive, Commerce One, the Internal Revenue Service, US Army Materiel Command, and Department of Defense. Additional customer information is available from HiSoftware’s Web site: http://www.hisoftware.com/access/scustomers.html


Section 508, an amendment to the Rehabilitation Act of 1973, requires electronic and information technology that is used, developed, and procured by the Federal government to be accessible to people with disabilities.

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About HiSoftware
HiSoftware Company, the leader in enterprise content quality management solutions, provides innovative products that empower quality assurance teams, content developers, Web site architects, and company executives to work collaboratively on their efforts to create and manage corporate Web standards for Accessibility, Privacy, Searchability, Usability and custom guidelines and policies. HiSoftware’s integrated, full lifecycle solutions dramatically reduce the time required to test, manage and deploy e-business Web sites.

HiSoftware works closely with industry leaders and visionaries to provide solutions for today's information accessibility, content quality, search and retrieval needs. HiSoftware’s customers represent Fortune 500 companies, and many of the largest e-commerce, government, and educational sites in North America and around the world and include ChevronTexaco, Commerce One, Mercury Interactive, and Microsoft Government.

Founded in 1998, HiSoftware Company maintains North American corporate headquarters in Concord, New Hampshire. Further information about HiSoftware can be found online at www.hisoftware.com

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About EastBay Media

EastBay Media is a leading provider digital media and Internet video services and solutions. Headquartered in the Washington, DC area, the company assists Government agencies, universities, broadcasters, and companies utilize digital media technology. Our expertise, real world experience, and comprehensive services and solutions are designed to help organizations leverage the best technologies in the most effective way. We are recognized experts in streaming media solutions, webcasting, video hosting, media asset management, conversion and encoding, and digital media consulting. EastBay Media can be found on the web at http://www.EastBayMedia.com....

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Note to editors: If you are interested in viewing additional information on HiSoftware, please visit the HiSoftware® Web page at http://www.hisoftware.com/press/index.html  on HiSoftware’s corporate information pages. Web links, telephone numbers and titles were correct at time of publication, but may since have changed. For additional assistance, journalists and analysts may contact appropriate contacts listed at http://www.hisoftware.com/co/contacting_us.htm

HiSoftware is a registered trademark of Hiawatha Island Software Company, Inc. Microsoft, Microsoft FrontPage, Microsoft Office, .net, Windows, and Windows NT are either registered trademarks or trademarks of Microsoft Corporation. Any and all other product and company names mentioned herein are the trademarks or service marks of their respective owners.

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eastBay Media
Contact Information:
eastBay Media
517 Red Birch Road
Millersville, MD 21108
Phone: 443/994.7074
Email: info@eastbaymedia.com